SEO Tips to Increase Website Traffic and Ranking March 8, 2010
Posted by admin in : SEO , comments closedSome of these tips might be ideas or strategies you have heard before but never really acted on it. But, working on these SEO tips can help you to get more relevant traffic to your website and increase website ranking.
Here are few SEO Tips to increase your website traffic and search engine ranking:
* Build a site with valuable content, products and services. I know this seems obvious but I can’t stress the importance of good content. If you don’t have good content now then keep adding to your site. Make the website design simple and attractive so that it will be easy for your customers to navigate and find what they are looking for. My point is that your pages should not lead to a dead-end. Pages should have links to other pages. Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document. Try and have it read like it would if you were talking with a friend. Research and choose the right keywords or key phrases to attract your target audiences. If you know what’s important to your customers then you would focus on those keywords. Use your keywords in the right fields and references within your web page like Title, META Tags, Headers, etc. Submit your every web page and not just the home page, to the most popular search engines and web directories. If required, hire someone to do the submissions. Ensure that all submissions are done manually. Do not use any automated software or submission service. Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. See the tools page for tools to automate this process. Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc. It is easier to copy then to try and figure it out on your own. Use statistic reports from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you. Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field. Plus, these will lead to backlinks to your site! Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.
Tips for the Successful Link Building March 7, 2010
Posted by admin in : SEO , comments closedAt first I want to tell you something about link building basics. Link building is about getting inbound links to your website /link popularity building/ and it is one of the most important aspects when evaluating the quality of a website. Our intention is always to get more visibility and traffic to our website through these links. It is a part offpage search engine optimization /SEO/ and you have to do it, when onpage optimization is done correctly.
With link building you will improve your link popularity and that is important because every search engine /Google, MSN, Yahoo …/ now consider them as a part of their ranking algorithms. It is inevitable part for achievement TOP 10 position in search engines and for the good Google Page Rank as well.
For those who don’t now what the page rank is, here’s the explanation. Google is measuring the importance of the websites with the scale for ranking called pagerank /it is from 1-10/. When you install the Google bar, there you see the pagerank of your website, the higher is the better.
But now, let’s start with link building process. We know 2 types of link building in term of linking:
1. One-way link building
2. Reciprocal link building
The first one gives more importance but it’s harder to get. Here are some simple but effective tips.
1. Getting one-way link is not so easy, because your website must provide some useful and quality information for your visitors so they will link to your site without asking them. Be sure to always create on your website an important page and name it “Links to us”. It helps your visitors to copy and paste the HTML code to their websites; you can also create a small banner ad. If your information on your well designed website is interesting, useful and up-to-date people will certainly link to you without asking. These sort of inbound links are natural and valuable, but this is not the only method to get one-way links. Here is the next:
A, Submitting to the popular and niche directories /the most important free directory is DMOZ.org and paid Yahoo directory/.
Find for your website suitable directories and pages accepting your site. Put into Google, Yahoo and MSN the following word and keyword combination:
“add url” “your keyword” “no backlink required” ,
“submit url” “your keyword” “no backlink required” ,
“submit link” “your keyword” “no backlink required”
By typing these queries to Google you will directly find thousands of one-way links.
B, Submit your website to the article directories
Write an interesting article about your business or interests, but never trade in your article. Try to provide interesting information. If you don’t have time write or you don’t know how to do it you can hire some freelance writer who will do it for few bucks.
Search for article directories, simply type a query to Google:
“submit your article”,
“submit article”,
“add your article”,
“add article”
With these queries you will find hundreds of free article directory sites!
Don’t forget to promote your articles and website at digg.com, del.icio.us, technorati.com, furl.net, rawsugar.com, simpy.com, shadows.com, blinklist.com, my.yahoo.com, google.com/reader, my.msn.com, bloglines.com/help/share.
C, Submit your website to the forum sites
Another way to generate one way links is by participating in forum debates. There is also the possibility to leave your signature and URL. Many forums allow you to register, add a relevant comment or thread and sign your comment with a website. Some forums are so popular and visited that search engines visit them often and can generate a free traffic for you.
D, Leave a comment on other blog sites.
Search for the blog sites related to yours where you can leave a comment.
Type a query to Google:
“Leave a comment” intitle:”your keyword”
“Leave a response” intitle:”your keyword”
“Leave a comment” “your keyword”
“Leave a response” “your keyword”
Always read the corresponding article /blog/, make only on-topic and useful comment, but be careful not to spam.
If you have a blog site, be sure to submit it to blog directories.
E. Press release distribution
Next possibility to get one-way links and visibility is to submit a press release about your site to PRWeb, PRLeap. These sites distribute press releases to major news outlets and syndicates.
F, Email newsletter directory submission
Find email newsletter directories you can get the value from advertising in the newsletter and then benefit from the link in the website archive.
Some newsletter directories:
Ezine-Universe.com, Zinos.com, BestEzines.com, InfoBot.net, LifestylesPub.com, …
G, Buy one-way links
You can also buy links from high ranking sites. It can bring you some traffic and increase your page rank but have to pay for linking back from $10 – $200 monthly depending of the pagerank and position of your link on the website. Quality text links ads you can get from textlinkbrokers.com
There are lots of link brokers out there waiting to sell you a link from a high ranking site. These may have value but I like to look for well established, relevant newsletters that sell ads AND archive past issues on their website
H. Beware of Link Farms you may often heard about getting thousands links but it is not effective and that’s not the way to go.
2. Reciprocal Link Building
The easier way to getting links is asking website owners or webmasters for link back to your website for their link. Always put their link to your website before you asking for a links exchange. It’s harder to say no when you link them back.
To find your competitors backlinks in Goggle, MSN and Yahoo type the following:
Link:www.yourcompetitorwebsite.com try to get backlinks from these sites
Let’s see how to find another link partners in search engines:
“add url” “your keyword”
“submit url” “your keyword”
“submit link” “your keyword”
“your keyword” “link exchange”
Quality reciprocal links you can find by typing the previously mentioned queries in directory.yahoo.com and dmoz.org.
Link popularity building is not an overnight process; it has to be doing properly, continuously, day by day or week by week. You may use some link building software, but when you build links always vary the link building techniques and after 3 6 months you will see how your link popularity and traffic are increasing. You can check your link popularity at http://searchengineoptimization-submission.com/link_populariry.php
Enjoy Greater SERP with SEO companies London March 6, 2010
Posted by admin in : SEO , comments closedThe world of web has opened a new horizon of opportunities for the sellers of goods and services. For a company that has a website of their own the whole world has become a market to them. Now they can have buyers for their goods and services from different parts of the world. Nowadays the internet acts as a virtual marketplace where the buyers and the sellers from different corners of the world interact with each other and do online shopping. In this fast paced lifestyle people seldom has time to go for shopping and settles for online shopping experience instead. With the internet it is now possible for the sellers to get customers from different parts of the world. However, in order to do so the seller has to face tough competition from their competitors across the globe. Therefore a seller needs to optimize their site for specific keywords so that your site gets ranked high in the search engines.
Why Search engine ranking position (SERP) is important?
According to recent studies it is found that at present there are billions of internet users across the globe. Among them a good percentage use internet to search for different products and services online. Most among them use a number of popular search engines for searching. A good section of these users shops for products and services from the internet. The recent study also shows that these shoppers select the website in which they shop from the first few pages of the search results. Therefore it becomes necessary to have good search engine ranking position in different popular search engines like Google, Yahoo, Bing and MSN.
How to improve SERP
Search engine ranking position is one of the most important things for a website. An improved SERP gives a website better visibility and helps it to improve traffic. There are two well known ways through which the SERP for a given website can be improved. These techniques are known as Search Engine Optimization or SEO and Search Engine Marketing. In search engine optimization the SERP is increased using natural or non-paid techniques where as in search engine marketing you need to spend money in order to improve your SERP. SEO employs a wide array of techniques which include directory submission article submission, link exchange, blogs, press releases and lot more. with the help of these techniques the position of a website in the popular search engines like Google, Bing and Yahoo can be improved.
When it comes to improving the visibility and hence the traffic of the website through search engine optimization UK you should opt for none but the professionals. There are a number of SEO companies London that can help you achieve higher SERP in different search engines. An SEO company London can assign an entire team of SEO experts who have a wide array of knowledge in the related field. These experts will evaluate your site, do a keyword analysis and come up with tailor made and budget friendly SEO plans that give you the best results.